Compare Typeform with its alternatives so you can make a better-informed decision. Having many web form builder options to choose from is awesome but bear in mind they are not all the same and each is designed to suit specific needs. Most of them will enable you to build your own form with no coding knowledge required, targeting different purposes and solutions.
Before you settle for one, let’s compare Typeform alternatives feature by feature. For this round, we’ll examine Typeform vs. Google Forms vs. MightyForms – and see what each brings to the table.
Let us overview key business growth resources from these form builders. From user experience, customization options, the support offered, templates, pricing, and advanced features that can make a difference when capturing leads.
Guest-building is when a form builder allows you to create a form without having to create an account first by signing up with an email and password.
By having the opportunity to try out each builder, you get to assess beforehand the ease of use and check if the feature listed on their website will, in fact, be helpful and bring value to your project.
Typeform does not offer a demo option that allows you to experience its building tool without committing. However, you can sign up and create an account to access their free plan and try features on trial mode only. Once you create and activate your account though, you’ll be asked to set up your profile before you try any form building.
Since Google Forms is part of Google Workspace (formerly known as G Suite), you can simply log in with a personal Google account, just as you would to access Google Docs or Google Sheets, for example. However, in order to see their advanced business options, you have to purchase a plan. But they do offer a 14-days free trial period.
As soon as you log into MightyForms as a guest, without having to provide any profile information, you’ll be welcomed by a virtual tour to show you around. MightyForms does allow you to start building forms immediately, so you can check out the builder and all its features (including the paid ones). However, in order to publish the forms and have access to results, you need to sign up. But you can easily sign in with your Google or Facebook account, or quickly create a MightyForms account.
Since Typeform’s main goal is to create people-friendly forms and surveys, the forms created will have a very distinct look. Therefore, creating your form with Typeform will feel like an assembly line, where you just get to customize the elements available. You can build your form from scratch or from one of their templates.
You can tell when a form has been made with Typeform because they are optimized for mobile standalone forms, which is great for chat boxes or one-question-at-a-time type of survey. If you need to subtly extract information in a casual way, Typeform will help you disguise your business into a generic friendly form.
Typeform has a fairly intuitive interface where you can edit and customize the output for each field. The design customization is limited to font and color selections; one background image; and three layout options. This restriction should be fine if you don’t need to customize every detail. Then, your form can be easily published; shared on social media; launched in an email (only the first question), or embedded in a web page.
Google Forms is a quick-fix form solution that will get you covered on the basics. It’s an easy and free collaboration tool, considering it is part of the Google Workspace portfolio. So it won’t offer all of the advanced features and functionalities, and comprehensive solutions provided by full-scale form builders like Typeform and MightyForms.
If you need to quickly collect information as part of a personal project, then Google Forms might do the job. However, it may not be the best choice when you need an automated web form as your main marketing or sales strategy, as a payment form. The upside is that Google Forms will automatically send all submissions to Google Sheets, but any further integration has to be done from there to additional platforms, like Zapier.
You can create your form from scratch or from a few basic templates available. Google Forms offers limited customization of themes, but you can add your own photo, video, or logo. You can then publish your form on the platform, embed its HTML code on a webpage, or share the form link in an email or social media.
MightyForms gives you full freedom and flexibility to design your form from scratch or from a variety of templates. Its interface is divided into Builder and Design sections so you can first add as many fields as you need in your form, then customize the settings for each one (i.e. requirements, tooltip text, placeholder text, etc.). You can resize and reposition any field.
All the field types you need can be found on your builder toolbox, and they already include validation, so you can rest assured that fields will be filled out correctly. Once you are satisfied, you simply head over to the Design tab where you can select a pre-existing design theme, from MightyForms’s library or a saved theme from your past forms.
After you save, preview, and publish your form, you can share its link on social media; customize and copy the URL to your form; embed it to any webpage, or even embed a choice field in an email.
Typeform allows you to create emails to be sent to respondents or assigned email addresses. Although you get to personalize the text itself, the format of the message is standard for all.
You can enable a notification of new submission to be sent to your Gmail account. Other than that, Google Forms does not offer any other notification or personalization of the message.
MightyForms allows you to create custom emails to be sent to respondents or assigned email addresses, including CCs and BCCs. Every notification is created in one extensive pop-up where you can add all the necessary details.
Typeform does not offer mobile notification.
Google Forms does not offer mobile notifications.
MightyForms’s SMS auto-notification sender can be set up on the notification pop-up.
You can set up a Custom Thank You Screen on any Typeform paid plans, however, this feature is not available on the free plan. The Thank You Screen will follow the same theme of the form by default.
Google Forms allows you to personalize a short message (text only) to pop up after submission.
And the success page can be fully customized with form field data being included and even its source code.
You can set up a URL redirect upon completion on Professional or Premium plans only. It is not available on Typeform’s free or Essentials plans.
Google Forms does not offer the option to redirect respondents to another webpage after submission.
You can set up a URL redirect to send your users after each form submission.
Typeform does not allow the inclusion of the PDF file attachment as a direct settings option. However, you can generate a PDF of the submitted data to be sent to the respondent through Typeform integration with Google Sheets and then by enabling the Google Document Studio add-on.
Google Forms does not offer a PDF file attachment. It can be done by enabling add-ons.
With a simple click when creating a notification you can include a PDF file of the submitted data attached to the email notification.
Although Typeform provides some insight into form performance, like views, starts, responses, completion rates, and the average time for completion, it does not offer further drop-off information nor abandoned form notification.
Google Forms does not offer any form tracking or information about form abandonment.
MightyForms provides proper insight into form completion and abandonment, including exactly where respondents have dropped off. Abandoned Form Recovery, a powerful form analytics tool lets you keep track of submissions in real-time, as it is being filled out. You can also send custom notifications to users that have abandoned forms to encourage submission.
Typeform offers a very lean template gallery to get you started on the essentials. Their selection of a little less than 100 form templates heavily focuses on research, feedback, surveys, polls, and quizzes. You can almost go incognito and survey people without giving away your identity if that will benefit you.
The templates have an inviting visual impact, encouraging respondents to casually be part of it. This can be a good option for non-traditional businesses or independent professionals. However, if you need your forms to have your own branding and identity, Typeforms offers limited customization to colors or font selection only.
Since Google Forms is designed for timely form needs, it offers less than 20 templates. You can find templates for the essential personal or business needs, like contact forms, surveys, RSVPs, invitations, feedback forms, and event registration. Some of them are for educational purposes, like quizzes, exams, and course evaluation forms.
Because Google Forms templates are so simple and straightforward, it helps when you just need a quick response back. Customization is limited to colors and fonts, which is fine when you already know your audience, but it lacks resources to design appealing lead capture forms to attract new prospects.
Unlike Typeform and Google Forms, MightyForms offers a broader selection of pre-optimized templates and form designs. You can filter through template options according to form type, industry, themes, and colors, including powerful lead generation forms and payment forms templates.
MightyForms makes it easy for you to save a specific theme in your Theme library. So whenever you are building a new form, you can simply select the saved theme for future designs.
* Please note that this information was accurate as of the date we posted it. While we do our best to stay current, we apologize if we missed a pricing update.
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